On June 13th we quietly rolled out a new Affiliate Network API that compliments perfectly our existing tool set. Now, Affiliates are given the ultimate choice! They can either take advantage of our existing feature set of industry leading tools, or they can use the AvantLink API to create an unlimited number of creative displays using up-to-date merchant product data.
In addition to product level data pulled from the API, Affiliates can also configure reporting subscriptions that will allow them access to network stats without even logging in to their account. Also, Affiliates can get banner/text/deal of the day links using filters and keywords search options right from the API. Links to module detail pages provided below.
We’ve also provided an API request builder for those that aren’t familiar with the technology. Current API modules for Affiliates include:
There are also Merchant Modules:
Merchant Parent Modules:
Private Modules:
A summary of the AvantLink API documentation is available. From there, Affiliates will be able to view all of the API modules that we currently have available (above links), find usage requirements, and explore sample code. Affiliates, to dig in and have a close look, follow these simple steps:
- Login to your Affiliate account and click on ‘Tools’ from the main menu.
- Under API in the tool list click on ‘API Request Builder’.
- The request builder allows you to construct API requests and familiarize yourself with the modules and parameters.
We had a soft launch with the API over a month ago, and we’re just now starting to get some Affiliate feedback and other news in place about the API. I’ll list a few links below, but I wanted to include a snippet specifically from Carsten Cumbrowski (if you haven’t check out his Internet Marketing Resources Portal it’s time to have a look!). He reviewed our API on his blog at ReveNews.com:
AvantLink kept the API simple and does not use any of the fancy XML and Web Services technology such as SOAP, REST or XML-RPC; although XML is one of the possible output formats if you prefer to work with XML data rather than CSV documents, tab delimited data or HTML. Requests are being made via simple HTTP (it is in other words just a link that has all the parameters and your account credentials embedded), that even intermediate programmers will be able to handle it…
We also distributed a press release at PRWeb.com this past weekend about the new API. Here is a quote from the article by David Clark:
“Our API is platform-independent,” says AvantLink CTO David Clark. “We’ve opened up our system to the Affiliates rather than locking them into a ‘boxed’ feature set. For instance, if an Affiliate doesn’t like the formatting of our Product Display Builder tool, they could essentially construct their own via the API,” he adds…
And another quote from Affiliate Dave MacLeay from Trailspace.com:
“What I like the most is that we can define exactly what data we want, when we want it, and in what format,” says Dave MacLeay, publisher of Trailspace.com. “As a developer who’s pulling reporting data from a number of different networks, I’ve found AvantLink’s solution to be the easiest to set up and integrate with our application.”
Read the entire press release at PRWeb: Affiliate Marketing Technology Leader AvantLink Offers API
A few more distribution points and news for this functionality at AvantLink:
- AvantLink API – ProgrammableWeb Profile
- Affiliate Marketing community @ BUMPzee!
- AvantLink API Available – ABestWeb
Let us know what you think!
Gary & AvantLink